Hi, we’re PICKLD

A creative studio shaping thoughtful brands, businesses, and spaces through strategy, storytelling, design, and visual communications.

About Us

We are a creative studio specialising in content, branding, websites, and social media management for hospitality, tourism, lifestyle, and food & drink businesses. Working with hotels, restaurants, destinations, tourist attractions, producers, and growing brands, we combine thoughtful strategy with strong visual storytelling to help businesses present themselves with clarity, consistency, and personality.

From photography and creative direction to digital experiences and day-to-day social management, every project is approached with a commercial mindset, a human touch, and a focus on creating work that feels considered, and engaging.

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Our Services

  • Icon of a smartphone with a heart and a thumbs-up symbol, representing social media engagement.

    Social Media Management

  • Line drawing of a camera on a green circular background.

    Photography & Videography

  • Web browser window with globe icon and cursor pointer

    Website Design & SEO

  • Line drawing of a computer monitor displaying icons for video, email, document, and a loudspeaker.

    Digital Marketing

Our Work

Some dessert pics from @titanicbarcobh 🍴📸🥰
Tiered. Timeless. A little indulgent. Afternoon tea as it should be. 🫖📸
I probably should have shared this a little sooner. After nearly six years working across marketing with Fota Island Resort and The Kingsley, I recently finished up in my role and have been taking some time to explore a few new creative projects and
Weekend vibes! Plenty positive meetings this week with potential new clients. Excited for the weeks ahead 📸 #EastCork #PureCork
Great morning at @midletonfarmersmarket taking some social media photos for @anniesroasts 📸
Photographed this stunning dish for Chef @eoghan_oflynn, created as his entry for the Euro-Toques Young Chef of the Year. Buttermilk and Cargeen Moss Pudding, Oak Smoked Mackerel, Apple, Beet and Kombu “This dish is a fusion of foraged, loca
Excited for summer vibes and shoots 📸❤️ #Summer #Food #FoodPhotography
Loved working on this one 📸 Most hotel photography still plays it safe - perfectly made beds, untouched cushions, not a single sign of life. But that’s not how people experience a stay. The magic isn’t in the symmetry of the pillows.
Good food, quietly captured. No fuss, just as it is. 📸 #GoodFood #Fish #BIM #FoodPhotography #Cork
Mushroom Risotto 📸😍 Thoroughly enjoyed this shoot with a local restaurant in East Cork recently! #FoodPhotos #FoodPhotography #EastCork #PureCork
Afternoon Tea for two 📸 🍰 #FoodPhotography #AfternoonTea #PureCork #EastCork
No overcomplicating it. Clean, natural photography that reflects your food honestly and helps it stand out for the right reasons. #FoodPhotos #Social #EastCork #SocialMediaMGT

Our Journal

Journal
Maybe Luxury Is Just Feeling Rested Again
Maybe Luxury Is Just Feeling Rested Again

The thread count is not the thing. The thing is sleeping properly for the first time in three weeks. The bathroom is not the thing. The thing is standing in a shower with no particular place to be. What people are actually paying for when they book a hotel stay has very little to do with the features list — and almost everything to do with something quieter than that.

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East Cork Has Quietly Become One of Ireland's Most Interesting Food Destinations
East Cork Has Quietly Become One of Ireland's Most Interesting Food Destinations

The quality of what's here — the food, the hospitality, the experiences — is genuinely exceptional. But a significant number of the businesses behind that quality are still underrepresented online. That gap is both the challenge and the opportunity.

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Why Your Airbnb Photography Is Costing You Bookings
Why Your Airbnb Photography Is Costing You Bookings

When Airbnb guests are browsing, decisions happen in seconds. Before they read your description, check your amenities or compare prices, they're already responding to one thing. Here's why your photography might be the most important investment you make in your listing.

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The difference between posting content & having a content strategy
The difference between posting content & having a content strategy

If posting on social media feels reactive or slightly stressful, it might be a strategy issue. Here’s how having a simple content plan can make marketing feel calmer and more intentional.

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